How do I Introduce a Referral by Email?
Making a warm introduction to refer a networking or Strategic Referral Power Partner by email is an essential process in your business development. Here is a template that you can personalize based upon your relationship with each individual. Be as specific as possible to streamline the strategic referral process. Subject Line: Business Name, Business Name, […]
Have You Checked the Links on Your Website Lately?
When I meet individuals at networking events or through social media, I add their information to my contacts, explore their website, and send them an email to set up a meeting. Sometimes I must include this in my message . . . “As I was exploring your website, and clicked on your Facebook page, it […]
How Can I Grow My Business through Public Speaking?
All business owners should be ready to share a Business Spotlight or facilitate an Educational Marketing conversation during networking events or speaking engagements. These are opportunities for you to highlight a topic or share a best practice to showcase your expertise and business. Being clear and concise in your presentation is essential. With a focus […]
What’s your Process for Inspiring Prospects to Become Clients?
I am fascinated about WHY business owners do WHAT they do and HOW! As I meet potential clients through networking, LinkedIn, speaking engagements, referrals, etc., we schedule a time to meet and I come to the table with curiosity to learn about their business, target market, competitive edge, marketing and sales process, how they invest […]
How Are You Working Both “IN” and “ON” Your Business?
Working “IN” your business is the “productivity” related to serving your customers and clients, preparing for meetings based upon your craft and specialty in the “here and now”. Billable Hours for planning, preparation, engagement, service, tasks, projects, contracts. Working “ON” your business is the “strategy” related to branding, marketing, sales, and product development with a […]
How do I customize my LinkedIn profile URL?
I have found LinkedIn to be a powerful tool to develop relationships and share value to drive marketing and sales success. By creating your customized LinkedIn URL, you can use your link in your email signature and other profiles to invite connections to engage (without all the extra numbers you will find at the end […]
WHY and HOW do I Write a Personal Message to Connect on Social Media?
As business owners we receive invitations to connect on Social Media on a daily basis. With the opportunity to connect and engage on LinkedIn, Alignable, Facebook, etc., it is essential to personalize your initial messages. Based upon your business goals, why you would like to connect, and what you’re trying to accomplish, consider these Connection […]
How Do I Protect My Calendar?
Time is precious! In our rapidly changing, time-conscious world, we are forced to get more done, with fewer people, in less time. The quantity of time will not change. There are 60 seconds in a minute, 60 minutes in an hour, and 24 hours in a day. What needs to change is our perception of time […]
How do I Answer the Question . . . What are the Entry Points to Connect with You?
As you probably know, I love one-on-one meetings with interesting individuals I meet through networking and how I encourage a “Call to Action” for next steps to stay connected, collaborate, etc. Toward the end of my conversation with Kim Jacques a Midlife Health & Lifestyle Coach, she asked, “What Entry Points can I share or […]
How do I Engage with Individuals Who Invite Me to Connect on Social Media?
If we are going to invest our time and energy on Social Media platforms, it is essential to connect and engage with the individuals we meet. As I utilize LinkedIn, Facebook, and Alignable, my strategy is to“Make an Introduction” and “Gain Favorable Attention” to earn the opportunity for a one-on-one to “Discover Wants & Needs”. […]