How do I Prepare for Networking Events?
To effectively grow your business, your networking must be consistent, strategic, focused, and measured. With all the virtual and now some face-to-face networking opportunities, choosing the right groups and events is essential. It’s an investment of your time, energy, and dollars, so you should be planning for a return, benefit, or gain, while bringing value […]
Quality Quotes: John Di Lemme
“The #1 Closing Secret to overcoming PRICE objections is to actively listen to your client and simply create value that exceeds their expectations” ~ John Di Lemme How are you being an “investment” for a return, value, or benefit,rather than being an “expense” that’s used up, exhausted, or depleted?
5 Tips for Increasing Conversions at Every Stage of the B2B Customer Journey
When you focus on developing a relationship, while Making an Introduction and Gaining Favorable Attention throughout the buying/selling process, you provide the opportunity for customers to buy and clients to engage. How many new customers or clients would you like to acquire in 2021? Read the full story here.
Informational One-Pagers: Transactional or Consultative???
When business owners and salespeople are prospecting me, they sometimes share one-pagers with their information, benefits, and offerings prior to our initial meeting. As a consumer, I don’t care for having to invest my time and energy both in “reviewing” these documents and then also “sitting” through a sales pitch. This approach creates an easy […]
WHY and HOW do I create my Vision Statement?
Your Vision inspires YOU, your strategy, and success! While I know we like to jump right into marketing our business, it will make your branding, marketing, prospecting, and sales process so much easier when you are inspired by your Vision. One of the reasons that we put off creating our Vision is because we want […]
Quality Quotes: David Yoho
“The power of an idea can be measured by the degree of resistance it attracts.” ~ David Yoho How are you embracing your thoughts and ideas,while listening to and considering other perspectives?
How to Establish a Meeting-Free Day Each Week?
I celebrate having Fridays be my meeting-free day each week! Along with having the flexibility to do what I choose, I purposefully schedule this time to plan for the next week and process the week prior. How are you investing your time and energy in next steps for your prospecting, marketing, networking, and production? Read […]
The Three D’s of Prioritizing: DO IT, DELEGATE IT, DUMP IT
In our rapidly changing, time-conscious world, we are forced to get more done, with fewer people, in less time. The quantity of time will not change. There are 60 seconds in a minute, 60 minutes in an hour, and 24 hours in a day. What needs to change is our perception of time and how […]
How do I Develop my Competitive Edge?
The Top 3 reasons to Develop Your Competitive Edge: Articulate the problems you solve . . . value you bring . . . why do business with you Competitive Edge statements can be repurposed throughout your marketing and sales process Provides the opportunity for your customers to buy and clients to engage Have you ever […]
Quality Quotes: Dan Kraus
“Marketing can and should take a nurturing approach that allows a prospect to consume your value-add content in a way most meaningful to them.” ~ Audrey Hepburn How are you adding value to your prospects and gaining favorable attention through your educational and engagement marketing, so you “earn” the opportunity for a one-on-one meeting to […]