NETWORKING = RESULTS!

How are you investing your time and energy in networking to achieve the results YOU desire?  It’s essential to identify your purpose for networking based upon your business goals and competitive edge.  To effectively grow your business, your networking must be consistent, strategic, focused, andmeasured.  What are your thoughts about our NOW Normal of Virtual Networking? […]

How do you describe the characteristics of a LEADER?

L – Listen . . . And more specifically active listening, so we ensure authentic communication and understanding! E – Empower . . . I invest my time and energy in empowering individuals and organizations to be successful! How are you maximizing individual, team, and organizational potential? A – Accountable . . . Creating clear […]

Quality Quotes: Brian Dive

“Accountability is a statement of personal promise,both to yourself and to the people around you,to deliver specific defined results.“ ~ Brian Dive How are you being true and accountable to yourself, your business, and your team?

Creating Measures and Metrics to Achieve Results!

Too many times we set ourselves up for failure by saying, “I’m not in it for the money.” Consider the fact that if you are not sustainable in your business, then you can’t provide value and solve problems through your quality products and services. In an effort to set yourself up for success, begin with […]

How do I Create my 30-Second Commercial?

Here are best practices for developing your 30-second commercial. Keep it to 4 lines. Be clear, concise, confident, and enthusiastic! Begin with your Name and CompanyLisa Heintzelman with Illuminations Consulting State your big result (so we want to know more or wonder how you do that)I invest my time and energy in empowering individuals and […]

Quality Quotes: Brian Tracy

“Approach each customer with the idea of helping him or her to solve a problem or achieve a goal, not of selling a product or service.” ~ Brian Tracy Let’s plan a time to develop your Competitive Edge ~ the problems you solve and value you bring, so you can provide the opportunity for customers […]

Overcoming Objections in Sales

It is essential to utilize the Illuminations Consulting 5-step Buying/Selling Process to provide the opportunity for customers to buy and clients to engage. How are you Making an Introduction, Gaining Favorable Attention, Discovering Wants and Needs, Making Recommendations, and Getting Commitment without having to Overcome Objections or Stalls? https://www.nextiva.com/blog/overcoming-objections-in-sales.html

Utilizing a One-Pager during your Sales Process!

Based upon your Business Goals, how are you creating and utilizing your one-page overviews? How familiar is your target market with the industry language and jargon throughout your handouts?  When and how are you sharing these during your prospecting, marketing, buying, selling, and commitment process?  During my Discovering Wants and Needs meetings, I use the STAR […]