How do I write the About Section of my LinkedIn Profile?

The “About” section of your LinkedIn profile provides the opportunity for you to share your story with a Call to Action. It should be written in the 1 st person in short paragraphs for easy reading. Consider drafting and finalizing your summary based upon these five areas. It should be exciting and inspire others to WONDER, THINK, and DO!

Who You Are – Your WHY and WHAT you are passionate about
Struggle – A problem you have identified based upon an experience
Discovered – What you have learned to solve a problem
Result – A solution you have found or developed and the value you bring
Call to Action – Schedule a Call, Download, etc.

I invite you to connect with me on LinkedIn.

At the age of two I told my mom, “I will do it mine own self!” This statement marked the beginning of my journey filled with passion, determination, and action.

Throughout school, I wondered WHY learning didn’t always “click” for me. As I tried to figure it out, I discovered my unique talent was understanding the different WAYS we learn and HOW we can represent our thoughts, ideas, and realizations.

During my professional years, I noticed a disconnect between education, workforce, leadership, business, and entrepreneurship. Today, I am bridging that gap.

I’ve seen too many people starting their businesses by creating a business card, website, and marketing only to wonder, “Where are my customers?”. While you might be great at your craft or specialty, it’s essential to understand business, branding, marketing, sales, and how to invest your time and energy to be successful.

That’s WHY I discovered a unique 5-STEP SALES SUCCESS PROCESS that drives marketing and sales based upon your Business Strategy and Competitive Edge. How would you like to provide the opportunity for your customers to BUY and clients to ENGAGE with you and your business?

Without a doubt, this is the BEST, most COST EFFECTIVE system to feel less like a salesperson and more like an expert doing what you LOVE, so you can Work Smart . . . Achieve Results . . . Celebrate Often!

Send me a message saying “I’d like to know more” and I’ll send you a complimentary one-pager, “Networking Strategies for SUCCESS!”, including best practices for MASSIVE ACTION during Step 1 of the Process. No pressure, no obligation, just quality actionable information that will kickstart your journey from working not only “IN” your business, but “ON” your business, so you can finally take your business to the NEXT LEVEL!

Message me here on LinkedIn or connect in your preferred style.
Lisa Heintzelman | ☎ 717-571-4644 | ✉ lisa@illuminationsconsulting.com
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